OXO Chefs in Residence
As people turn to cooking at-home more and more, they’re scrolling for cooking inspiration more than ever, looking for new ways to get it right, make it better, work with what they have, and get it done easier.
Here with fresh inspiration are the OXO Chefs in Residence. They're bringing their fresh takes and fresh perspective to the kitchen to help us answer common food quandaries. Driven by their rich blend of cultural influences, each of our chefs are serving up content that’s full of authenticity, imbued with personality, and infused with their unique flair.
This digital content series garnered a 30% increase in social media engagement, and a 25% uptick in website traffic.