To kick-off the season 3 premiere of TURN: Washington Spies, AMC wanted a digital tune-in campaign that made the drama of 1778 feel fresh and relatable.
To liven-up the storied drama with modern references that teased the themes and storylines of season 3. We created a series of digital assets, like political buttons featuring George Washington, content gifs, and a companion web recap experience.
Landing the past firmly into the present, we refreshed history for a whole new take on the American Revolution.